Comarch Among Top Loyalty Technology Solution Providers


Comarch, a global software house with 30 years of experience on the market, has been listed as one of the most significant loyalty technology solution providers. The recognition comes from The Forrester Wave™: Loyalty Technology Solutions, Q1 2023 report – a comprehensive guide for B2C marketing professionals seeking the best loyalty program vendors for their needs.

The evaluation of the 12 most significant loyalty partners mentions Comarch as a strong performer, acknowledging that the company globalizes loyalty programs, one of its biggest focus areas is community engagement, and that its planned enhancements align with its experience-focused vision. According to Forrester’s report, Comarch’s Loyalty Marketing Platform’s strengths include advanced member profile management and fraud prevention capabilities. The report also noted the software house showcases its platform expertise with a range of strong technical services, has made significant investments in its go-to-market strategy, and has a solid KPI measurement program.

Comarch believes The Forrester Wave™: Loyalty Technology Solutions, Q1 2023 recognition is a testament to the company’s strong work ethic and effectiveness in both technical and strategic loyalty endeavors. For Comarch, being mentioned in such a comprehensive industry overview is proof of them being a solid choice for global brands looking for help with managing loyalty-focused activities on a large scale. With its AI-based marketing platform, Comarch is a loyalty partner whose initiatives bring measurable results.


Comarch is a multi-industry loyalty marketing specialist delivering IT solutions for building and managing customer engagement. Comarch’s tools help companies from all over the world drive brand loyalty, optimize day-to-day marketing operations, boost conversions, and improve ROI. Comarch is responsible for over 10 billion processed transactions and more than 100 successfully implemented loyalty initiatives in 50 countries around the world.

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