Lisa Brightwell is the Founder and Managing Director of Bright Insights Consulting a boutique consultancy specialising in helping companies optimise revenue.
They specialise in redefining the way we think about customers and how companies can use data to resonate and drive transactions in more personalised and contextual manners.
Using a combination of market gained experience and a well-balanced broad strategic mindset, they help companies to grow revenues and expand on their sales capabilities.
As requirements vary client to client, they facilitate end to end solutions, or simply support in specific areas, including strategy development and deployment, partnership acquisition and management, merchant acquisition and sales strategies, loyalty programme development, technology sourcing or
financial feasibility planning.
