Today brings another exciting opportunity to discuss airline loyalty and share the story of the launch ofKris+ from Singapore Airline’sKris Flyer program, specifically in the Australian market.
Australia is the largest market for Singapore Airlines outside of its home base, and we were thrilled with the opportunity to hear about their achievements in such a mature loyalty market.
Our guest isUdhara de Silva, Head Loyalty Marketing (Australia) at Singapore Airlines who brings an incredibly interesting global perspective to this role.
Listen to enjoy this conversation with Udhara de Silva, fromSingapore Airlines in Australia.
