#10: Loyalty in 7-Eleven Denmark with Managing Director Jesper Østergaard

7-Eleven Denmark won the “NACS International Convenience Retailer of the Year” 2019 award – having reinvented its business from a kiosk operator to a destination for Danish consumers to enjoy fabulous healthy food.

From perfecting its products to connecting with customers, 7-Eleven is a customer-centric company with a vision to continuously innovate as a world-leading retailer, already operating a powerful loyalty programme with a mission to truly connect with customers.

Join episode ten to hear how Managing Director Jesper Østergaard thinks about winning customer loyalty, using global insights and digital tools to differentiate his stores in the busy world of convenience retail!

Show Notes:

Consumer trends insights and reports:


Audio Transcript

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