The Choice is Yours to Give Loyalty (#625)

Today, we continue exploring sustainability in loyalty programs with experts Bill Hanifin and Aaron Dauphinee from the Loyalty Academy™.

In this second part of the series, we discuss how brands are changing the way they include charitable giving in loyalty programs and where this trend is going. With ideas from courses on Sustainability and Rewards Strategy, this episode looks at how loyalty programs can balance rewards with social responsibility.

Show notes:

1) Bill Hanifin

2) Aaron Dauphinee

3) The Loyalty Academy™

4) The Wise Marketer