Sarah Richardson⁠ is the Founder and Advisory Board Chair of the ⁠Australian Loyalty Association⁠, and a great partner and friend of the show. She is also an experienced loyalty practitioner and consultant, as Founder and Director of Sciensa Loyalty, a loyalty consulting firm based in Melbourne.

Today, we’re discussing the launch of the inaugural ⁠Asia Pacific Loyalty Awards ⁠to celebrate excellence, innovation and best practice in the thriving loyalty industry active in the region, which will be judged by a panel of local loyalty experts.

Listen and watch to hear all the insights and updates on these and other Australian Loyalty Association events, which are incredibly well respected and well attended, perfect for anyone interested in loyalty in the Asia Pacific region.